Since I took over my parent’s business (June 1, 2014), the first priority is to redesign the logo and web site that is very pleasant, and easy to navigate.
We know that the original VENDAPIN logo is very dated, as it was designed more than 15 years ago.
See two original logo designs:
Web Site Logo Banner
Letterhead Logo: (used for Word, PPT, and PDF documents)
The goal is to preserve the original font and change to more modern, that would reflect for what we do (engineering and manufacturing).
So, I hired the logo designer from elance after receiving over 30 bids. It took me nearly a week to sift out these logo designer wannabes, and finally picked the most qualified logo designer who understands my requirements. He promised me that I will have at least 10 revisions without any additional charges. The total cost for the logo redesign project is $50.
The logo designer looked at the original vendapin.com web site and the “new” vendapin.com site..and figured out what I wanted. Then, he started working on the logo designs.
Not bad. But..something is off here. The icon looks good (V – related to electronic circuit board, and the gear – related to mechanical, as we design mechanical enclosures/systems). But the color is not right. Also, the font is way off. I told him to improve on the colors for the logo design and need to pick the right font. He understood (I think) and went back to drawing board again.
He sent me another logo design without “shadow”, and finally sent me the complete graphic files.
It took at least 1 week to complete this logo redesign project. At least I’m happy with the new modern VENDAPIN logo design.
To everyone: The logo designers are not mind readers. Only you can guide the logo designer on exactly what you wanted for the logo design, and need to spend many hours studying different logos on Internet (hint: look at Fortune 500 corporation sites), or you would end up in paying thousands of dollars for the “mind-reading” logo designers.